EuroStart Entreprises – Facebook ads
EuroStart Entreprises – Facebook ads « We used Geraldine at GC&Cie to help us with our Facebook advertising campaign. As an international company with clients in almost every country we needed help to target our campaign. Not only was she patient and informative (and spoke perfect English too) but she also gave great advice on how to pull in the most suitable for our business. We would be happy to recommend her services to anyone who needs help with social media and marketing for their business.» Katya Puyraud, 21st of July 2014 Euro Start Entreprises www.eurostartentreprises.com
EuroStart Entreprises – Facebook ads
EuroStart Entreprises – Facebook ads “We used Geraldine at GC&Cie to help us with our Facebook advertising campaign. As an international company with clients in almost every country we needed help to target our campaign. Not only was she patient and informative (and spoke perfect English too) but she also gave great advice on how to pull in the most suitable for our business. We would be happy to recommend her services to anyone who needs help with social media and marketing for their business.” Katya Puyraud, 21st of July 2014 Euro Start Entreprises www.eurostartentreprises.com “Geraldine helped us set up a Facebook advertising campaign. She was friendly, efficient and listened to our requirements. She was very knowledgeable on the subject and helped us launch a successful campaign. We would highly recommend her. ” Katya Puyraud, 15th of June 2015 Euro Start Entreprises
ReksideR – a Musician 3.0 !
ReksideR – a Musician 3.0 ! ReksideR is an U – L – T – R – A talented young musician with multiple capacities ! GC&Cie’s mission: help ReksideR with his communication until he launches his crowdfunding campaign on Pledge Music Songs . Lyrics proof-reading in English . Feedback on the songs and video clips Communication . logo revamp . Strategy definition of the Communication campaign for ReksideR’s come back under the lights after a year of silence. Main communication channel: Social Media . Biography copywriting in French in order to create a wikipedia page Public Relations . Creative brief and copywriting of the Press Kit in French Teaser: Ask Your Boss For A Raise Facebook: http://www.facebook.com/Reksider?fref=ts www.reksider.com
Gabriella van Rij – We Open Doors Inc
Gabriella van Rij – We Open Doors Inc Gabriella N.A. van Rij is the Author of the book With All My Might, Inspirational Speaker and CEO of the company We Open Doors Inc. Gabriella and GC&Cie collaborated on the Press Relations and Social Media to create brand awareness in France around the Author and the book. “Geraldine has proven an asset to our company We Open Doors, she has a strong sense of Marketing and People skills and gets the job done. We were very glad to work with her on a specific project. I believe anyone in business would benefit a great deal from her services and insight as a person. She is a total go getter! Bravo Geraldine!” April 2, 2012 Gabriella
Biolap
Biolap Biolap is specialized in the production and sales of computer cases that are eco-design, innovative and sustainable. Géraldine Cavagnon taught us the Art of Social Media and guided us in the launch of our B2C Communication campaign. A great & fun adventure with a very professional service ! Fabienne LE HENAFF, 10th of June 2011 www.biolap.fr
CCI Grand Lille
CCI Grand Lille “Géraldine Cavagnon was a speaker at a seminar that I organized last May. Géraldine has a deep knowledge of Social Media and has the ability to explain how to use them to maximize business results.” Véronique Poty June 5, 2011 Top qualities: Expert, On Time, High Integrity
8 tips to optimize your website SEO
8 tips to optimize your website SEO As an introduction, please read below Wikipedia’s definition: Search engine optimization (SEO) is the process of improving the visibility of a website or a web page in search engines via the “natural” or un-paid (“organic” or “algorithmic”) search results. Other forms of search engine marketing (SEM) target paid listings. In general, the earlier (or higher on the page), and more frequently a site appears in the search results list, the more visitors it will receive from the search engine’s users. SEO may target different kinds of search, including image search, local search, video search, academic search[1], news search and industry-specific vertical search engines. This gives a website web presence. In order to be visible on the web, your website needs to have appropriate content: For visitors : provide them the right information, if possible complete, argumented and efficient For Search Engines: fill in all fields robots check out. Tip #1: Write Articles On A Regular Basis ->If your website doesn’t evolve, search engines do not find new pages to index. ->Articles offer new content for visitors and helps increasing their loyalty hence increases the traffic on your website. Tip #2: Optimize Your Articles and Pages Content ->Add Keywords in your articles and do not hesitate to repeat them in concise and simple sentences. ->Do not add too many keywords. 3 to 4 are enough. Tip #3: Use BOLD Fonts To Highlight Important Words ->Bold catches the reader’s eye, but too much bold is like everything in life: it’s not healthy for your website. Indeed, the reader will not be able to grab the essence of your content anymore. ->Search engine robots will give more importance to texts using the “strong” tag. Tip #4: Add Links To External Sources ->To create your own net, it’s also necessary to get involved with other nets: reference other websites and other web pages. The more links towards other websites you have, the more you increase your chances to get links towards your website and search engines appreciate that. Tip #5: Fill In The META Tags -> It is crucial to indicate keywords in your website/page/Article to search engines. ->Use keywords in your articles to reinforce the META tags. Tip #6: Add Images And Name Them ->To create an agreeable reading experience and help the user browse your website, think of adding a few illustrations. ->Name these illustrations properly for search engines web crawlers. Tip #7: Use Social Media -> Social Media role in ranking on search engines become more and more important. Publishing articles on your facebook page, tweeting etc… helps your website google ranking. Tip #8: Have Valuable Content ->Content writing for the sake of it isn’t useful. Copy-pasting entire articles either. ->Find a good idea, a topic you think would need explanation and the opinion of an expert, and comment, compare… Readers will appreciate it and it benefits your quality status in search engines. For more information, feel free to contact me: Antoine Moghadasse Niaki, SNK Studio www.snkstudio.fr
Les Bijoux d’Amphéa
Les Bijoux d’Amphéa Social Media Training “Géraldine Cavagnon of the GC&Cie Marketing agency enabled me to discover, understand & use Social Media efficiently within a few hours. From now on, I advertize my company successfully thanks to her skills and helpful advice in Marketing.” Helene Guichard https://www.bijoux-amphea.com/ Page facebook Les Bijoux d’Amphéa
Next Land Consulting LLC
Next Land Consulting LLC Social Media Training Marketing Consulting “Geraldine is result driven, passionate and reliable in the services that she provides. She always tries to understand what her client is looking for and continuously provide the adequate solution. She is a hard worker and a dedicated team player.” Aida Camara-Crowder www.nextlandconsulting.com
Madhyam
Madhyam Social Media training Social Media management “MADHYAM NGO’s goal is sustainable consumption and development. We focus on Sustainable Architecture, Agriculture and the development of ecological products. MADHYAM’s job includes creating awareness among people and institutions on environmental issues and how to implement solutions. So far we developed our awareness locally through people and institutions in Pune city, India only. GC&Cie helps MADHYAM increasing its “brand” awareness by tailoring the right messages, using the right tools while staying inexpensive. GC&Cie uses Social Media to reach out to a maximum of people in all over the world in all sections of the society. Since GC&Cie is communicating through Social Media for MADHYAM, we are able to connect with people from many countries in Europe, USA and expand within India as well. The idea is not to preserve knowledge but to pass it on so that the universe can benefit from ourknowledge. We share articles on best practices, photos, we organize events and advertize them. GC&Cie is very efficient, responsive and always goes the extra mile suggesting new ideas to improveour international exposure and collaboration with potential partners in India.We are very satisfied with our collaboration !” Suchita Bhat