Community Management: facebook and instagram

Community Management: facebook and instagram  In French, English and German End of 2016, we started to manage the presence on Social Media of the Swiss based languages school Methode Naturelle. On two media in particular: facebook, and then on Instagram since this Summer. We create around four posts a week and in the three languages we speak here: French, English and German. The strategy is to offer on Social Media educational information which is complementary to the courses offered. More specifically, on facebook and Instagram we share idiomatic expressions in English and German translated into French. The meaning is explained the “Methode Naturelle” way. Each content is a unique creation realized with an idiomatic expression combined with an illustration and its translation beneath. An excellent way to memorize! All of this under the sign of humor, of course! The point is to have fun learning a new language! On the other hand, we manage all interactions with the community. Posts examples: Results: ->Significant increase of the page fans number ->Drastic increase of the languages’ school’s visibility and therefore of its brand awareness And in parallel of these expressions, we created ads in order to promote the school itself and its website. Facebook and instagram Ads : There are many objectives possible to advertize on facebook and instagram. Indeed, we can chose to focus on the Brand’s awareness, the reach, the traffic, interactions, apps installations, videos views, prospects generation, conversions, products’ sales on a catalogue and point of sales visits. We chose to drive more traffic on the website. Thus, the number of “page likes” or of the “posts likes” is not the highest but the number of clicks on the links leading to the website is significant. A few hundreds per months! Ads examples: Result: ->Drastic increase of traffic on the website! However, if you would like to have more details, more information or if you have a project and you would like to get an idea of what’s possible, in which budget and what results can be expected, feel free to contact us ! We are always delighted to help you! The GC&Cie Team Want to know more on this topic? CLICK HERE  ! 🙂

Community Management: facebook and instagram

Community Management: facebook and instagram  In French, English and German We handle the Community Management for a Personal Development center in Switzerland. On two media in particular: facebook and Instagram. We create around one post a day and per language every day! At first, the content was in French, English and German. Then, and for strategic reasons, we chose to concentrate on French and German. Indeed, these are the languages mostly used in Switzerland. The contents in the three languages are found and / or created by GC&Cie (with client’s proof reading of course!) Please see beneath, a brief overview of our scope of action: . Unique and qualitative content creation and its scheduling . Content curation Results: ->Significant increase of the page fans’ number and interactions over time ->Drastic increase of the personal development center brand awareness ->Generation of interactions, engagement and conversations with the community Facebook and instagram Ads: ->Drastic increase of the website’s traffic! In order for you to get an idea of the possible results, please look at the graph below displaying the website’s number of visitors according to the ads’ waves realized on facebook and Instagram. The impact is clear! Also, here is the number of pages consulted following the ads waves. However, if you would like to have more details, more information or if you have a project and you would like to get an idea of what’s possible, in which budget and what results can be expected, feel free to contact us ! We are always delighted to help you! The GC&Cie Team Want to know more on this topic? CLICK HERE  ! 🙂

Logo – Japan

Logo – Japan GC&Cie realized the graphic design of the Kishikawa Consulting Logo. An thorough research work has been realized to create a unique, strong and clear identity that shows precisely the image its Founder, Yasushi Kishikawa, wants to spread: . Professionalism, sobriety, simplicity, modernity: > A black modern, dynamic font has been chosen . As well as a solid, strong, confident, reassuring facet: >The font is quite thick and big comparing to the « K » initial of Kishikawa . A symbolic color for the Founder: the color of the « K » of Kishikawa: >Toulouse city pink, the city where he has founded his company. Pink is also a traditional color in Japan . The Japanese origin of the Founder without giving in the clichés of the red round, cherry trees or the crane, usually symbolizing Japan: > The « K » of Kishikawa has been designed under the shape of an origami . Kishikawa is underlined twice: once in black, once in Toulouse pink. The lines are not fully parallel : >Symbol of the dynamic commercial exchanges between France and Japan . Main service offered: the « Consulting » word is supporting the Founder’s name and the company in a clear way www.kishikawa-consulting.com You want to discover other logos we created ? CLICK HERE ! 🙂

New Luxury Brands Creation in India

An Indian entrepreneur residing in NYC hired us to deliver an analysis and strategy recommendations on the luxury market to create new brands which products would be manufactured in India and sold mainly in Europe and USA. > Industry insight > Market studies > Strategy recommendations > Range of products recommendation > Potential distribution channels   * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * *

Branding in India

Branding in India An Indian entrepreneur residing in NYC consulted us for an analysis and strategy recommendations on the optics market in Europe and India for the branding of his company Zen Optics based in Bhopal, India. > Strategy recommendations > Website’s brief copywriting for the web developer > Brainstorming and copywriting of a volunteering program for European students in the optics field      

Facebook Ads

EuroStart Entreprises, based in Paris, is a company helping administratively entrepreneurs creating a company in Europe. GC&Cie provided some training on facebook ads and helped on the strategy to adopt to optimize the ads results. Then, GC&Cie realized the first campaigns to get them started ! Logo EuroStart Entreprises

Marketing, Communication, Social Media

Marketing, Communication, Social Media Songs: Second read and editing of the songs in English, feedback on the video clips and the music Communication: logo revamp; strategy, artistic direction of the illustrations and copywriting of the Communication campaign on ReksideR’s « Come back » for Social Media. In French and English. Copywriting of the biography in French with the aim to create a Wikipedia page. Press Relations: copywriting and creative brief copywriting of the Press release in French. Vidéo: co-copywriting of the speech and artistic direction… Facebook: www.facebook.com/Reksider www.reksider.com    

Logo, Website, Social Media

Logo, Website, Social Media GC&Cie contributed to the International Marketing and Communication strategy of the Rosamon group and implemented operationally: . 8 logos for Rosamon group branches: Rosamon group, Rosamon Energia, Rosamon Trading…etc . Baselines creation for all logos . Realization of the letter-heads, powerpoints presentations, business cards… . Research of names for many products and product ranges (HelioCase, DiaRosa), registration of the names at the inpi . Launch of the solar panels range HelioCase at the Foire de Paris 2012 with the development of the ecommerce website: www.heliocase.com . Creation of a brochure for Rosamon Energia . Creation of a catalogue for cement machines : Cementeco . Creation certifications stamps for “Rosamon quality” and “Rosamon ethics” . Creation and community management:  facebook, twitter For more information, check out the facebook pages of Rosamon Energia, HelioCase et GC&Cie: Facebook RosamonEnergia Facebook Heliocase Facebook GCcie Logos         Rosamon Energia brochure in English Cementeco catalogue in English    

GSF USA – 2008 – 2010

Brochures per market Company profile Brochures   Promotional item  

Terraillon – 2002 – 2006

Packaging Kitchen and bathroom scales Healthcare products Export catalogue in 4 languages Brochure, sales documents for footspas Catalogues and folder