e-Reputation, Online Marketing and the Laws of Attraction
By Julie Vetter, Founder of HoiMoon Marketing
Wednesday, October 19th, 2011 – 7:30pm
VICTORIA CROSS, 23 Avenue Victoria, 75001 Paris
Two glasses of wine and assortment of charcuterie and cheese are included.
NON MEMBERS: €40
WHY YOU SHOULD ATTEND:
The buzzword “e-Reputation” concerns the online identity of a brand which could be a company, product, service, association or YOU as a professional or entrepreneur. Julie Vetter, also known as the Google Goddess and SEO Sage will provide tips and tools on e-Reputation management and inbound marketing best practices. This will include image-building activities, monitoring, and how to measure impact and damage control.
ABOUT OUR SPEAKER
Julie Vetter, also known as the “Google Goddess”, has over fifteen years experience working with the online presence of over 50 clients in various industries such as travel & leisure, luxury hotels, transportation, Hi-tech, wine, real estate, medical, health and beauty. This has entailed a range of services including branding, SEO, Web site development, Social Media management, digital marketing strategy, training and online crisis management.
Although she calls Paris home, Julie hails from California where early in her career she opened a restaurant in the beautiful Mendocino County. The path from Gourmande to Google Goddess started in 1998 when she built the site and developed the online identity and branding for her restaurant. She fell in love with the Internet and went on to assist other businesses with their online identity management including the Golden Gate Bridge, a client since 2002. From Web 1.0 to 3.0 and beyond, Julie hasn’t skipped a beat in terms of keeping up on the trends and services businesses need to have an effective online presence. Wearing many hats, she is a Web Site Developer, Certified Google Adwords Specialist, Social Media Manager and Inbound Marketing Agency Representative. Clients range from Android App developers, Silicon Valley tech companies to a host and range of entrepreneurs. Julie recently co-founded Hoi Moon Marketing, a global team of digital professionals — designers, copywriters and strategists.